Pablo Ostolaza is a Spanish brand strategist, trained in the US and currently living and working in Sydney.
I believe brands are ultimately short-cuts for decision-making, helping us choose what to buy, where to work, who to trust, and figure out why it all matters.
About
I have 20 years of experience helping businesses in Europe, the US and Australia turn their brands into effective and sustainable assets of business transformation.
These are projects I’m particularly proud of, developed over the past few years at Sonnet and Designate.
Strategy and writing by me. Design by various talented colleagues.
Featured projects
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Moneysmart (ASIC)
How do you drive relevance for a Government service helping Australians make smarter money decisions?
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Allkem
How do you create a global leader in lithium to help drive the electrification of our world?
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Clean Energy Finance Corporation
How do you re-position Australia’s green back for an entirely new environment?
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29Metals
How do you create a successful IPO story in a context of business uncertainty?
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Westpac Group
How do you ensure a purpose, values and behaviours get traction among 40,000 employees?
Growth
I’m always reading and learning something new. Currently, I’m taking the Marketing Weekly Mini MBA course with Mark Ritson.
(e) hi@pablostolaza.com
(m) +61 0451 488 775
Contact